We are pleased to announce the official inauguration of the U.S.–India Collaborative Corridor (USICC), an initiative of EntryOpen, by Ambassador Binaya Srikanta Pradhan, Consul General of India in New York, at our facility in Piscataway, New Jersey.
The inauguration brought together over 100 participants, including government officials, business leaders, industry representatives, and members of the U.S.–India business community, marking an important milestone in strengthening cross-border business engagement.
The ribbon-cutting and traditional lamp-lighting ceremonies were performed by Ambassador Pradhan; Ms. Rajlakshmi Kadam, Consul (Trade), Consulate General of India, New York; New Jersey Assemblyman Sterley Stanley; Piscataway Mayor Brian C. Wahler; and USICC co-founders Navin Pathak and Jayanti Chandrasekar.
The event was also attended by Edison Mayor Sam Joshi, along with representatives from Choose New Jersey, the New Jersey Economic Development Authority (NJEDA), the New Jersey Business & Industry Association (NJBIA), Middlesex County, and the broader business community.
The occasion marked an important step toward creating a stronger platform for cross-border business engagement, bringing together the vision of closer U.S.–India economic cooperation with the practical infrastructure and resources needed to support companies entering new markets.
Showcasing India's Manufacturing Strength Through ODOP
A key highlight of the launch was the unveiling of the One District One Product (ODOP) Marketplace by Ambassador Pradhan.
Sponsored by the Consulate General of India, New York, the ODOP Marketplace is a dedicated showcase within USICC featuring products from 12 Indian states, representing India's diverse regional products, traditional craftsmanship, and manufacturing capabilities.
The marketplace provides year-round visibility for these products in the U.S. market, creating opportunities for product demonstrations, buyer interactions, distributor engagement, and potential business partnerships.
A Growing Platform for U.S.–India Business Engagement
Established by EntryOpen, the common brand under which Entry USA and Entry India operate, USICC is a 5,800 sq. ft. cross-border business and trade hub connecting companies and commercial opportunities between India and the United States.
The facility brings together private offices, conference rooms, a business lounge, and product showcase areas, creating a physical platform where businesses can establish their presence, demonstrate products and capabilities, engage with industry partners, and explore new commercial opportunities.
USICC is already operational, with seven Indian companies incubating at the facility and products from over 50 Indian brands being showcased. The Corridor supports both technology and non-technology businesses, providing a collaborative environment for startups, manufacturers, exporters, service providers, and established enterprises.
Designed to go beyond traditional networking events and trade exhibitions, USICC enables companies to maintain an ongoing market presence through buyer meetings, trade delegations, product demonstrations, industry interactions, and business programs.
Built on EntryOpen's vision of connecting businesses across borders, USICC combines market access, business engagement, and operational support to help Indian companies enter and grow in the U.S. market while enabling American businesses to explore opportunities in India.
With access to services such as company formation, compliance, warehousing, fulfillment, customs, logistics, and business facilitation, the Corridor brings together essential resources to help businesses turn market opportunities into commercial activity.
Building the Next Chapter of U.S.–India Collaboration
The official launch marks the beginning of an exciting new chapter in U.S.–India business collaboration — creating a space where businesses connect, partnerships develop, and opportunities turn into action.
As USICC moves forward, the focus will remain on building a collaborative business ecosystem that connects companies, entrepreneurs, investors, trade organizations, and institutions, encouraging meaningful engagement and long-term commercial growth between the two countries.
We extend our sincere appreciation to Ambassador Binaya Srikanta Pradhan, the Consulate General of India in New York, the distinguished dignitaries, participating organizations, and everyone who joined us in celebrating this important milestone.
